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Blair Roger D.: The Economics of Franchising

Скачать книгу (размер 1 809 Kb , формат fb2, страниц 356) Аннотация: This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts and what we know about how all these have evolved over time,…

Guse Jenni: Communicative Activities for EAP (+ CD-ROM)

Скачать книгу (размер 1 707 Kb , формат fb2, страниц 336) Аннотация: Do you need to supplement an EAP course with fun, interactive activities that address the serious aspirations of academically-focussed students? Communicative Activities for EAP provides innovative EAP teaching ideas suitable for a wide range of contexts. This is an invaluable handbook for new, experienced or relief teachers of language support programmes, as well as for those teaching intensive…

Cambridge Certificate in Advanced English 4 for Updated Exam Student's Book without Answers: Official Examination Papers from University of Cambridge ESOL Examinations

Скачать книгу (размер 585 Kb , формат fb2, страниц 116) Аннотация: Cambridge Certificate in Advanced English 4 Student's Book contains four complete past papers for the Cambridge Certificate in Advanced English (CAE) examination from Cambridge ESOL. These genuine past examination papers provide candidates with an excellent opportunity to familiarise themselves with the content and format of the CAE examination and to practise examination techniques. This…

Kenny Tom: Nice Talking With You 1: Student's Book

Скачать книгу (размер 565 Kb , формат fb2, страниц 112) Аннотация: Nice Talking with You is a two-level oral communication series designed to get students talking. Nice Talking with You Level 1 is designed for false beginner students. It contains 12 topic-based units and two review units. Topics include Shopping, Music, Travel, Free time, and Work. Practical conversation strategies are introduced in each unit and recycled in later units. Examples of strategies…

Touchstone 3: Blended Premium. Student's Book, Online Course, Interactive Workbook

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: 'Touchstone' is a ground-breaking new series that offers a fresh approach to teaching and learning North American English. It draws on the Cambridge International Corpus, a large database of conversations and written texts, to build a syllabus based on how people actually use English. The series introduces unique conversation management strategies, places special emphasis on teaching vocabulary…

Touchstone 4: Blended Premium. Student's Book, Online Course, Interactive Workbook

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: 'Touchstone' is a ground-breaking new series that offers a fresh approach to teaching and learning North American English. It draws on the Cambridge International Corpus, a large database of conversations and written texts, to build a syllabus based on how people actually use English. The series introduces unique conversation management strategies, places special emphasis on teaching vocabulary…

Balina Marina: The Cambridge Companion to Twentieth-Century Russian Literature

Скачать книгу (размер 1 666 Kb , формат fb2, страниц 328) Аннотация: In Russian history, the twentieth century was an era of unprecedented, radical transformations — changes in social systems, political regimes, and economic structures. A number of distinctive literary schools emerged, each with their own voice, specific artistic character, and ideological background. As a single-volume compendium, the Companion provides a new perspective on Russian literary and…

Champ Bruce: Modeling Monetary Economies

Скачать книгу (размер 1 819 Kb , формат fb2, страниц 358) Аннотация: This textbook is designed to be used in an advanced undergraduate course. The approach of this text is to teach monetary economics using the classical paradigm of rational agents in a market setting. Too often monetary economics has been taught as a collection of facts about existing institutions for students to memorize. By teaching from first principles instead, the authors aim to instruct…

Culpeper Jonathan: Impoliteness: Using Language to Cause Offence

Скачать книгу (размер 1 554 Kb , формат fb2, страниц 306) Аннотация: When is language considered 'impolite'? Is impolite language only used for anti-social purposes? Can impolite language be creative? What is the difference between 'impoliteness' and 'rudeness'? Grounded in naturally-occurring language data and drawing on findings from linguistic pragmatics and social psychology, Jonathan Culpeper provides a fascinating account of how impolite behaviour works. He…

Puchta Herbert: American English in Mind: Starter Workbook

Скачать книгу (размер 605 Kb , формат fb2, страниц 120) Аннотация: American English in Mind is an integrated, four-skills course for beginner to advanced teenage learners of American English. The American English in Mind Starter Workbook provides language and skills practice for each Student's Book unit. The Workbook can be used both in the classroom and at home. Listening exercises utilize audio tracks found on the DVD-ROM accompanying the Student's Book.

Taylor Lynda B.: Examining Speaking: Research and Practice in Assessing Second Language Speaking

Скачать книгу (размер 1 666 Kb , формат fb2, страниц 328) Аннотация: This edited volume develops a theoretical framework for validating tests of second language ability. The chapter authors show how an understanding and analysis of the framework and its components can assist test developers to operationalise their tests more effectively, especially in relation to the key criteria that differentiate one proficiency level from another. The book provides an…

Richards Jack C.: Four Corners 3: Student's Book (+ CD-ROM)

Скачать книгу (размер 809 Kb , формат fb2, страниц 160) Аннотация: Four Corners is an integrated four-skills English course for adults and young adults. Four Corners Student's Book with Self-study CD-ROM, Level 3 is designed for low intermediate students requiring a thorough presentation of basic grammar, vocabulary, and functional language. The twelve units cover high-interest topics such as style, interesting lives, our world, personalities, and the…

Richards Jack C.: Four Corners 3: Workbook

Скачать книгу (размер 503 Kb , формат fb2, страниц 100) Аннотация: Four Corners is an integrated four-skills English course for adults and young adults. Four Corners Workbook, Level 3 has eight-page units that can be used in class or for homework. Each unit provides students with additional vocabulary, grammar, functional language, and reading practice.

Johnson Margaret: Ask Alice

Скачать книгу (размер 320 Kb , формат fb2, страниц 64) Аннотация: The new graded readers series of original fiction, adapted fiction and factbooks especially written for teenagers. Alice is an Agony Aunt on her school website. Students write to her with their problems and she answers them. But how can Alice give advice when she's got so many problems of her own? This paperback is in British English.

Williams Jessica: Making Connections: Low Intermediate Student's Book: A Strategic Approach to Academic Reading and Vocabulary

Скачать книгу (размер 1 462 Kb , формат fb2, страниц 288) Аннотация: The series helps students gain insight into how academic text is organized and how to read effectively. Making Connections Low Intermediate is a reading skills book that introduces students to some basic skills and strategies for academic reading. Students then practice these skills in high-interest thematic units, each of which has multiple readings. The readings are written in an accessible…

Rollason Jane: Alone 3: Lower-intermediate

Скачать книгу (размер 401 Kb , формат fb2, страниц 80) Аннотация: The new graded readers series of original fiction, adapted fiction and factbooks especially written for teenagers. Southampton, England, 1912. Hannah Frost's father is in America and her mother and brother are leaving Southampton to join him. However, Hannah is recovering from a serious illness and must rest. She expects to travel with the housekeeper, Marnie, in a few weeks' time, on a new ship…

Giddens Eugene: How to Read a Shakespearean Play Text

Скачать книгу (размер 1 003 Kb , формат fb2, страниц 198) Аннотация: This is an invaluable introductory guide for the English student who needs to decipher a page from a play, or a facsimile equivalent, from the Shakespearean period. The original quartos and folios of early play texts are increasingly subject to editorial and critical scrutiny, and electronic facsimiles are making the originals accessible to undergraduate and graduate students. Giddens provides a…

Marder Michael P.: Research Methods for Science

Скачать книгу (размер 1 197 Kb , формат fb2, страниц 236) Аннотация: A unique introduction to the design, analysis, and presentation of scientific projects, this is an essential textbook for undergraduate majors in science and mathematics. The textbook gives an overview of the main methods used in scientific research, including hypothesis testing, the measurement of functional relationships, and observational research. It describes important features of…

Tomlinson Brian: Materials Development in Language Teaching

Скачать книгу (размер 2 390 Kb , формат fb2, страниц 470) Аннотация: Materials Development in Language Teaching aims to help readers apply current theoretical principles and research findings to the practical realities of developing and exploiting classroom materials. The authors also suggest new ideas and directions in materials development, which readers can pursue for themselves. This book is accessible to readers with little previous experience in the field,…

Rollason Jane: Alone 3: Lower-intermediate

Скачать книгу (размер 401 Kb , формат fb2, страниц 80) Аннотация: The graded readers series of original fiction, adapted fiction and factbooks especially written for teenagers. Southampton, England, 1912. Hannah Frost's father is in America and her mother and brother are leaving Southampton to join him. However, Hannah is recovering from a serious illness and must rest. She expects to travel with the housekeeper, Marnie, in a few weeks' time, on a new ship…