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Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: «From small business owners to corporate executives, a business card does more than convey basic contact information. It's a calling card to a company's brand identity. Even in this digital age where email has replaced the traditional letter as the main form of written communication, business cards are a necessity for networking-and are often the first piece of branded material created by a new…

Скачать книгу (размер 1 625 Kb , формат fb2, страниц 320) Аннотация: «Containing more than 950 all-new examples of outstanding creativity, this invaluable perennial organizes this year's groundbreaking designs into seven categories: logos, complete identity programs, corporate identity manuals, letterhead designs, package designs, signage and environmental graphics, and corporate brochures. Several hundred creative design firms have work included in «American…

Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: Aimed at encouraging creativity, discovery and inspiration, this title includes techniques that can be used to enhance any layout. Featuring more than 750 layouts in a visual gallery with descriptive information, it also provides a look at what goes into an effective layout design.

Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: «Letterheads might be thought of as a passe business need with the omnipresence of email communication. On the contrary, they have taken on new importance! Because letterheads are mailed less frequently, each one has the opportunity to have a greater impact on the reader than it would have in the pre-internet era. Letterheads are a vitally-important part of a company's corporate identity. The…

Скачать книгу (размер 2 033 Kb , формат fb2, страниц 400) Аннотация: «The Creativity series displays the best and brightest in advertising and design work from creative professionals around the world. «Creativity 36» features more than 1,000 colour photographs and illustrations and covers dozens of categories in both the consumer and trade markets, including advertisements, posters, billboards, brochures, catalogs, calendars, promotional items, corporate identity…

Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: Including more than 2500 logos selected from thousands of submissions, this volume is a useful reference source for designers to find a huge variety of styles and techniques for logo creation.