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Heller Steven: Stencil Type

Скачать книгу (размер 1 789 Kb , формат fb2, страниц 352) Аннотация: Designers often look to the past to inform their work. In Stencil Type, design gurus Steven Heller and Louise Fili explore the variety and influence of the world s most ubiquitous typographic style, which dates to prehistoric times and has been used on a range of surfaces from street signs, buildings, and bridges to packaging and posters. This expansive sourcebook presents hundreds of…

Heller Steven: Playing with Graphic Style: Creating a Design Voice in 50 Exercises

Скачать книгу (размер 973 Kb , формат fb2, страниц 192) Аннотация: Playing with Graphic Style is a lively and playful approach to discovering different design styles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. This series of experimental design projects will cover the distinctions between a personal and universal style, historical and contemporary style, one-of-a kind styles and how lettering, type…

Heller Steven: Shadow Type: Classic Three-Dimensional Lettering

Скачать книгу (размер 1 789 Kb , формат fb2, страниц 352) Аннотация: This book includes bold, monumental, atmospheric, architectural letters with relief and shadow define great periods of confidence and optimism. Shadows add intrigue and spectacle to otherwise mundane words. And theyre back in style. Drawn from a particularly rich period in the history of shadow type, from the 19th to the mid-20th century, this is the first compilation of popular, rare and…

Heller Steven: New Modernist Type

Скачать книгу (размер 1 381 Kb , формат fb2, страниц 272) Аннотация: Classic modern design never goes out of style: it is merely retired or subtly adapted to its given place and time. Having surveyed handwritten, new vintage, and new ornamental tendencies in type and lettering, graphic-design guru Steven Heller now turns his encyclopedic gaze on Modernism. New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design.…

Heller Steven: Typography Sketchbooks

Скачать книгу (размер 1 870 Kb , формат fb2, страниц 368) Аннотация: Selected by the world's most knowledgeable and well-connected graphic design commentator, Steven Heller, this survey gets into the minds of designers who create typefaces, word-images and logos through their private sketchbooks. Arranged by designer, it reveals how nearly 120 of the world's leading designers and typographers continually strive to find new and exciting ways of communicating…

Heller Steven: 100 Ideas That Changed Graphic Design

Скачать книгу (размер 1 095 Kb , формат fb2, страниц 216) Аннотация: New in the 100 Ideas that Changed... series, this book demonstrates how ideas influenced and defined graphic design, and how those ideas have manifested themselves in objects of design. The 100 entries, arranged broadly in chronological order, range from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); to objects (dust…

Heller Steven: Comics Sketchbooks

Скачать книгу (размер 1 789 Kb , формат fb2, страниц 352) Аннотация: From cartoons to graphic novels, from humor to superheroes, comics are the world 's most popular form of illustration. And, as in all forms of illustration, artists and designers experiment with visual ideas, image-and-word play, narrative sequencing, and stylistic flourishes through sketching. What we rarely see is the creative thinking the doodling that leads to fully formed visual ideas and…

Heller Steven: Stop, Think, Go, Do

Скачать книгу (размер 1 136 Kb , формат fb2, страниц 224) Аннотация: This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you'll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and…

Heller Steven: Design School Confidential

Скачать книгу (размер 1 136 Kb , формат fb2, страниц 224) Аннотация: Design School Confidential is a richly illustrated, unprecedented anthology of over 50 of the most challenging class projects from design schools around the world. The projects range from basic typography to social responsibility. From printed matter to environmental extravaganzas, students are challenged to push the limits of form and content. How do students learn to solve design problems? How…

Heller Steven: Iron Fists: Branding the 20th-Century Totalitarian State

Скачать книгу (размер 1 131 Kb , формат fb2, страниц 223) Аннотация: This provocative survey reveals how four of the most destructive dictatorships of the 20th century — Nazi Germany, Fascist Italy, Soviet Russia and Communist China — used graphic design to sell their messages. Explores each regime's distinctive strategies for seducing public opinion and infiltrating people's lives, in media ranging from logos, flags, typefaces and posters to children's books and…

Heller Steven: Icons of Graphic Design

Скачать книгу (размер 1 136 Kb , формат fb2, страниц 224) Аннотация: The impact of more than one hundred years of aesthetics, form, and content on developments in graphic communications. This unique history of design, documenting over a century of creative brilliance, has now been brought into the twenty-first century. Showcasing the most influential designs and designers from 1900 to the present, this outstanding collection illustrates how the best ideas…