Paul W. Thurman: MBA Fundamentals Strategy
Скачать книгу (размер 1 707 Kb , формат fb2, страниц 336) Аннотация: Strategy is the cornerstone of any MBA program, and a critical part of any company's growth. In this Kaplan MBA Fundamentals guide, two Columbia professors who have consulted with Fortune 500 companies make strategic planning easy to understand and implement. With real-world examples and guidance on the tools and techniques of strategy development, planning, implementation, and measurement, this…