Raupp Gunther: The Pininfarina Book
Скачать книгу (размер 1 544 Kb , формат fb2, страниц 304) Аннотация: What is innovation? The dictionary defines it as renewal through the use of new processes and technologies. In advertising, everything is an innovation. But what is truly innovative? Since 1930, the Pininfarina design firm of Turin, Italy, has been answering that question. This is where the Cistalia 202 was developed, the first vehicle to be added to MoMA's permanent collection. The list goes on:…